Digital Rodeo918 · 520 · 4492
Work/CPG · Internal portal

Frito-Lay Snacks & Facts

An internal employee portal for Frito-Lay's North American workforce — product information, nutritional facts, and recipes in one place, branded to feel like the snack aisle.

The situation

Frito-Lay needed a single internal site giving employees access to product information, nutritional facts, and recipes anchored on the portfolio. The audience was internal — sales, route, and corporate — and the design called for an interactive feel that matched the brand's product packaging.

What we did

  • Built the HTML5 front-end from designs supplied by the brand team
  • Implemented the interactive recipe drawer, product portfolio, and "facts in a flash" sections
  • Wired up a contact-the-snack-aisle-manager flow for internal feedback
  • Used Dreamweaver to apply the design across the static HTML deliverable

What happened

The Snacks & Facts portal launched as an internal Frito-Lay employee site, distributed through corporate communications channels.